The land of saints and scholars is increasingly becoming the land of "one and done." According to a major report from Drinks Ireland Irish consumers are officially choosing quality over quantity.

Forget the artillery shells and ballistic missiles—it turns out the latest strategic shipment from Pyongyang to Moscow is coming in a pint glass.

Non-alcoholic beer is on track to be one of the fastest-growing corners of the global beer business, with the market projected to nearly double over the next decade, according to a new report from Global Market Insights Inc.

Beer does not only mean another crisp eurolager—consumers worldwide crave craft and specialty styles with real character. The stout and porter segment exemplifies this shift, valued at US$47.8 billion in 2024 and projected to reach US$86.5 billion by 2035.

Diageo, the world's largest spirits company known for brands like Guinness, Johnnie Walker, and Smirnoff, has agreed to sell its 65% stake in East African Breweries Ltd. to Japan's Asahi Group Holdings Ltd.

Japan's beer line cooling systems market is experiencing steady growth, valued at USD 68.6 million in 2026 and projected to reach USD 97.7 million by 2036, reflecting a 3.6% CAGR.​

Carlsberg Asia has partnered with Meituan’s prestigious Black Pearl Restaurant Guide—China’s top dining authority—to launch the Carlsberg Drinking Roadmap.

South Moravia—a region in the Czech Republic renowned for its beer heritage—has employed a ceremonial gift of limited-edition regional beers to strengthen relations with the Holy See.

Heineken has a new pitch for your overtalkative friends: instead of sending yet another rambling WhatsApp voice note, go meet up and have a beer together.

Bud Light’s new “Blizzard Brew” is a limited-edition Bills-themed light lager brewed with snow collected from Highmark Stadium, positioned as both a love letter to Bills Mafia’s shovel brigade and a farewell toast to the team’s current home.