Market

Brantley Gilbert Joins the ‘Sober Gold Rush’ with Hulk Hogan’s RAB ZERO

Country rock powerhouse Brantley Gilbert has officially entered the ring—not as a wrestler, but as an equity partner in the late Hulk Hogan’s "Real American Beer" (RAB) brand. The move marks the launch of RAB ZERO, a non-alcoholic brew.

Market

US Beer Shipments Open 2026 with a 5.9% Year-Over-Year Slump

According to the Beer Institute’s latest unofficial estimate, taxable removals for the full year of 2025 finished 5.9% lower than the previous year, a downward trend that has bled directly into a lackluster January.

Market

The Holy Trinity of Nothing: Heineken Unveils 0.0 Ultimate

In a move that surely has purists clutching their pint glasses in terror, Heineken has announced the launch of Heineken 0.0 Ultimate. It is a beer that boasts the "triple-zero" achievement: zero alcohol, zero sugar, and—most impressively—zero calories.

Market

The Sober Gold Rush: George Clooney Launches “Crazy Mountain”

Nine years after selling Casamigos Tequila for a cool $1 billion, George Clooney has reunited with partners Rande Gerber and Mike Meldman to launch Crazy Mountain, a new line of premium non-alcoholic beer.

Market

Big Beer, Big Headaches: China Resources Beer Issues Major Profit Warning

CR Beer expects its profits for 2025 to drop significantly — a staggering decline of 30% to 39%.

Market

Tilray Goes Global: BrewDog Australia Deal Closes

Tilray Brands has officially completed the acquisition of BrewDog’s Australian operations, including its Brisbane brewery and a network of flagship bars.

Market

Is the Global Cider Market a Threat to Beer?

As the lines between craft segments continue to blur, the question for beverage producers is whether the "fruit-driven" expansion of the cider category is a complementary trend or a genuine competitive risk for traditional brewing.

Types and Styles

Style Guide: Porters, Stouts, and the Difference

At their core, both styles are top-fermenting ales. They share a common DNA rooted in dark-roasted malts, which provide those signature flavors of coffee, chocolate, and toasted bread.

Market

Tilray Acquires BrewDog: Is it Still Craft?

The landscape of global craft beer shifted dramatically this week as Tilray Brands, a U.S.-based cannabis and beverage conglomerate, announced the acquisition of BrewDog’s core assets.

Brewing

Brewers Call for Lower Protein Barley

As climate change drives protein concentrations higher, brewers are finding it increasingly difficult to produce the stable, high-quality beer consumers expect.

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