Drinking Culture
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Viral “Beer Jacket” Revealed As AI-Generated Hoax
The "Beer Jacket" first bubbled up on social media platforms like TikTok and Instagram in early November 2025, only to…
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Victors of 2025 Canada Beer Cup Announced
The victors of the 2025 Canada Beer Cup have been unveiled in a ceremonious fanfare befitting a nation proud of…
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Custom Beer Tastes Best When High
Alaska Airlines has unveiled its first custom craft beer, the "Cloud Cruiser" IPA that tastes best when high.
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How Come Super Bowl Is No Longer About Beer?
A truly horrible thing happened: According to Nielsen, the Super Bowl is no longer about drinking beer. How come? Let’s…
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Moderate Beer Consumption Becomes New Trend
Nearly three-quarters of millennials (people aged 21-35) say they prefer moderate beer consumption on their nights out. Average Beer Consumption…
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